Kolkata: Responding to Prime Minister Narendra Modi’s call for supporting indigenous businesses for an ‘Aatma Nirbhar Bharat’ or self-reliant India, Kolkata based startup Sabse Sasta Dukaan is reaching out to semi-urban and rural India to create jobs and business opportunities.
The brand is not only helping people, including women and elderly, to set up its franchise in spite of economy slowdown but also saving many lives during lockdown by delivering life saving drugs to semi-urban & rural India with the presence of its franchises (https://franchise.sabsesastadukaan.com) in more than 150 locations across Eastern India, says a press release.
Anish Agarwal, Co founder, CEO, Sabse Sasta Dukaan, said, “We envision to make a healthier India by integrating people who are not only contributing to economic growth but also generating employment in smaller towns. At this point of time when reverse migration seems to be a concern, we rather find this as an opportunity to maximise our presence. ”
“As a healthcare brand, we aim to provide authentic medicines and healthcare products at a reasonable price. Our franchises have been instrumental in creating the value chain. With the active role of the franchises, we have been able to meet the medical needs of the people even in lockdown”, Agarwal said.
Keeping the reverse migration in mind, the brand is trying to give opportunity to people from remote areas mainly from the eastern parts of the country, including men and women, to become self-reliant and start their own business. Be it housewives or retired people or anyone above 18 years of age can be a Sabse Sasta Dukaan owner under the brand’s franchise model.