Kolkata: Lexus India has announced the sixth edition of its most celebrated – Lexus Design Award India 2023 (LDAI), creating a wide yet unique platform for designers to showcase their talent and creativity.
Entries are accepted from 28th July to 28th September 2022. Lexus India is seeking innovative ideas that contribute to a thriving and a better future for all through the power of design and technology.
LDAI, since the first edition in 2018, has seen over 3,000 creative proposals from designers across the country that have contributed to a better tomorrow through their innovative design thinking.
The designs curated were focused at solving problems in a wide range of areas such as healthcare, energy conservation, sustainable goods, waste management, among others.
Naveen Soni, President, Lexus India said, “Lexus Design Award India is a great platform for design talents around the country, to showcase their originality while implementing solutions for a better tomorrow. We are elated to announce the Call for Entries for the sixth edition of the Lexus Design Award India.”
Anticipate, Innovate and Captivate are the three pivotal design principles for entries to LDAI allowing aspirants to express their innovative thinking and originality that anticipates challenges faced by society and imagine engaging and innovative solution that will contribute to a sustainable future, thereby seamlessly enhancing the happiness of all.
Lexus Design Award India 2023 is inviting entries from 2 main categories & 9 subcategories: A: Established Work (Client/ Self-Commissioned) – 1) Product Design, 2) Furniture Design, 3) Textile Design, 4) Craft Work, 5) Eco-Innovation, 6) Lifestyle Accessory Design, 7) Design for Social Impact. B: Conceptual Work – 1) Student Category, 2) Open Category.
The judging committee of notable design experts will select one winner each from the Established work category and six finalists from the Conceptual work category based on a stringent & elaborate judging criteria.
These finalists from the Conceptual work category will be given guidance by leading & eminent mentors in diverse design disciplines. After refining their work with their mentors, the finalists will have the opportunity to present their projects to the judging panel, who will then select a winner from each of the categories.
| Application Period | 28 July 2022 – 28 September 2022 |
| Guiding Principle | Design for a Better Tomorrow. Anticipate. Innovate. Captivate |
| Project Description: | Name of Project. One Line Short Description (Within 15 words). Full Description (Within 250 words). Include information on the background of the work, production / manufacturing process, materials used for construction and any facts or details you think are needed to fully explain your work. |
| Judging Criteria | Anticipate: How does the concept and design anticipate global challenges facing future society? (100 words). Innovate: How does the design demonstrate new thinking and originality both in the proposal and in the execution? (100 words). Captivate: How does the design intrigue and compel when realized in concept and execution? (100 words). Enhance Happiness: How does your design bring happiness to people around the world? (100 words). |
| Judges | To be announced in August 2022 |
| Mentors | To be announced in August 2022 |
| Project Visuals | Images: 2 images are mandatory; one main image of your work and one image that demonstrate how your work would function or be used. 6 additional images are optional. |
| Application Fee | There is no application fee to participate in the Lexus Design Award India. Participants are allowed to submit up to 5 entries per category. |
| Award Categories | 9 Category Winners |
| Prizes / Benefits | 9 Winners receive the LDAI Award. 2 Conceptual Category winners will be supported by Lexus India for its prototype development an amount of 5 lakh Rs. each. Sponsored trip to Milan Design Week 2023. Entries from the 2 Conceptual categories to be considered for global Lexus Design Award 2023. Finalists from Conceptual category will be invited for mentorship – a session with mentors from diverse fields who provide guidance to help refine their projects. |
LDAI has announced a new element to the award where the 2 conceptual category winners will be awarded a prototype development fund to help them take their project from concept to reality. They also stand the chance to fly to Milan and experience the Lexus Design Event at Milan Design Week in Italy in 2023.
