Kolkata: India’s leading Ayurvedic product maker Dabur India Ltd announced to launch a new initiative ‘Cha with Immunity Benefits of Dabur Honey’ in Kolkata. Under this initiative, ‘Tea with Immunity Benefits of Dabur Honey’ has been added to the menu at 15 tea stalls in Kolkata and will be served to customers at these stalls.
As the country gradually emerges from coronavirus lockdown and enters the ‘Unlock Phase’, normal life resumes but the threat of the virus continues to haunt every day. With the lockdown easing and people moving out of their homes, this ‘Immunity Booster Cha’ served at Kolkata Tea Stalls offers consumers health with taste.
To ensure safety and health of the stall owners and workers at these tea stalls, Dabur has also distributed Suraksha Kits comprising a face shield, reusable face mask, hand sanitizer, washable gloves, and a head cover to these outlets.
“With the spread of the COVID pandemic, Dabur has been at the forefront of rolling out new products and initiatives aimed at boosting immunity and fighting illnesses. This initiative of serving cha with immunity benefits of Dabur Honey initiative is part of this mission. This Immunity Booster tea will be served at 15 Kolkata Tea Stalls offering consumers Health with Taste,” said Kunal Sharma, Dabur India Ltd Category Head-Honey.
“With the continued spread of COVID19, demand for immunity-boosting products and hygiene products have been on the rise. With the lockdown easing and people moving out of their homes, we decided to roll out this initiative at the tea stalls to ensure that consumers get their daily dose of immunity boosters while they are outside their homes,” he said.
Under the theme ‘Ekhun Sudhumatra Cha Noy, Chaan, Cha with immunity benefits of Dabur Honey’, Dabur aims to create awareness about the importance of Dabur Honey in boosting immunity as well as leading a healthy lifestyle by replacing sugar with honey in your daily diet.
The company said to build natural immunity, people just need to add Dabur Honey in black or lemon tea and can have a combination of taste and health.