Kolkata: Marico has launched four exciting gourmet-style flavours in its flavoured Oats range, under its flagship brand Saffola.
Saffola Oats will offer two exciting, sweet flavours viz Nutty Chocolate and Apple ‘n’ Almonds. It has also expanded the portfolio of savory (Masala) oats with the launch of two new flavours viz Spicy Mexicana and Cheesy Italia.
Saffola Oats’ sweet-flavored variants namely Nutty Chocolate and Apple ‘n’ Almonds will cater to a growing but an unmet need for consumers who have preference for chocolate and fruity flavors, delivering a delightful experience that renders them an ideal breakfast choice.
These variants will find relevance throughout the day including breakfast, addressing the needs of homemakers and working women seeking a convenient and hassle-free option.
With preparation time of just 3 minutes and flavours transcending culinary boundaries, the four new flavours are perfect for health-conscious consumers to douse their hunger pangs while experiencing true delight.
Vaibhav Bhanchawat, Chief Operating Officer-India & Foods Business, Marico Ltd, said, “With the introduction of Saffola’s new Gourmet Flavours, we hope to satisfy the needs of modern consumers who constantly seek healthy convenience without compromising on flavour and taste.”
Vaibhav Bhanchawat said, “Our commitment to offering wholesome and flavourful options remains steadfast, ensuring that consumers across age groups can savour the delicacies of Oats on all sorts of occasions.”
All the four new flavours of Saffola Oats will be available on leading e-commerce and online grocery platforms like Flipkart, Amazon, Zepto, Swiggy & BlinkIt.
